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Commercial Leaders face a common set of frustrations
"Incentive Compensation is a constant source of frustration for our team."
Chief Commercial Officer
Commercial Operations & Analytics Support
I help commercial teams resolve common challenges.
Incentive compensation, dashboards, and on-demand analytics, you need, without the heavy consulting overhead you don't want.
Show me the problem.
Where Commercial Leaders Get Stuck
Most commercial teams are not short on data. They are short on clarity, capacity, and deliverables like dashboards and analytics they need to drive their business.
Chief Commercial Officer
" We have dashboards—but I still can’t tell where we’re winning or why performance changed this month. "
Vice President Sales
" We’re spending a lot on incentive comp, but I’m not convinced it’s driving the right behavior. "
Senior Director Commercial Ops
" We have the data—I just need someone who can actually use it to answer business questions. "
You Don't Need a Full-Time Resource or a Heavy Consulting Engagement
Some commercial teams need more capability than they can or prefer to hire full-time. They need someone who can step in, understand the business problem, work with the data, build a dashboard, diagnose an IC issue, develop an analysis, or shape an executive presentation.
That's the need Rob Kime Analytics meets for your team.
When to call me
Negative noise around incentive compensation
The plan is hard to explain, the field does not trust the numbers, reporting is not motivational, or the monthly process needs better diagnostics, documentation, and control.
You need ad-hoc analysis to answer business questions
What changed? Where are we winning? Which customers, territories, reps, or products need attention? What is driving the trend?
You need help presenting a clear commercial narrative
Board meetings, leadership updates, launch reviews, and planning meetings require more than data. They require a story supported by clear visuals and analysis.
Dashboards not telling your story
You have reports and dashboards, but leaders still struggle to understand what changed, where performance is moving, and what deserves attention.
Your Team is Overloaded
Commercial ops teams are often buried in meetings, recurring processes, urgent requests, and internal coordination. Important analytics work keeps slipping.
You need someone outside the internal queue
Sometimes you need a trusted external resource who can focus on the problem, avoid the bureaucracy, and deliver something useful.
What This Is:
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Senior-level commercial operations execution
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Executive-ready dashboards and reporting
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Practical IC, analytics, and data support
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Direct access to the person doing the work
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Flexible help for teams that need more capability than they can hire full-time
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Work scoped to solve the problem — not expand it
What This Is Not:
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Not a strategy consulting engagement
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Not a large transformation project
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Not generic staff augmentation
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Not a junior dashboard developer taking instructions
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Not months of discovery before useful output
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Not a consulting team trying to expand the scope
Commercial Intelligence and Dashboards
Dashboards that help leaders see what is happening, where performance is changing, and what deserves attention
Examples: sales performance, launch tracking, patient journey, territory performance, payer and access
Targeting, Segmentation, Resource Allocation
Analytics to support decision making around resource allocation
Examples: target segmentation and classification, territory opportunity analysis, effort allocation, sales force sizing, work-load build-up
Incentive Compensation Support
Practical support for IC administration, diagnostics, documentation, and reporting
Examples: monthly calculations, plan documentation, performance diagnostics, scenario modeling, field reporting, process management
On-Demand Analytics
Timely answers to pressing business questions
Examples: ROI and impact analysis, what-if analysis, planning analytics, support for executive presentations, business summaries
Our engagement is based simply on meeting your needs for actionable insights
How I Help Commercial Leaders
Before:
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Ineffective dashboards and reporting don't tell your story
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Executives & commercial teams frustrated with business intelligence
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Executives can't get decision support analytics in time to act
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Commercial team can't take full advantage of the data they have to drive commercial growth
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Over-scoped projects with long timelines
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No IC scenario planning or diagnostics
After:
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Dynamic compelling dashboards generate insights and drive commercial progress
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High impact analytics support effective decision making
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Incentive compensation reporting and analysis drive motivational impact
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Strong alignment and high confidence around incentive compensation
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Commercial leaders get timely analytics to make decisions about programs, manage resources and guide strategy
Flexible Support without Adding Headcount
FRACTIONAL SUPPORT
Ongoing support with dedicated time each week or month
Best for commercial teams that need a reliable senior resource for dashboards, analytics, IC support, reporting, and recurring business questions.
PROJECT-BASED WORK
Defined scope with clear deliverables and timelines
Best for dashboard builds, IC diagnostics, reporting redesign, launch-readiness analytics, or executive presentations
ON-DEMAND SUPPORT
Flexible help as-needed when questions arise
Best for leaders who occasionally need a senior analytics partner to help frame the question, analyze the data, and create the output
Why It's Different
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No onboarding overhead
No long-term committment
Flexbile engagement
Outside resource not encumbered by internal bureaucracy
Highly experienced resource
CASE EXAMPLES
Commercial Dashboard Ecosystem for Multi-Team Performance Management
Created an integrated suite of dashboards including more than half a dozen products and supporting 3 sales teams as well as home office using AWS Quick.
Integrated sales, goal attainment, and call activity with national and territory level benchmarking. Customized a wide range of visuals including heat maps with exportable deliverables.
Worked with commercial team over time to implement adaptations to accommodate changes in data inputs and commercial team requirements.
Reliable Incentive Compensation Processing and Reporting
Developed a highly flexible system for managing monthly and quarterly incentive compensation administration cycles including data and roster validation, calculations, and report creation, validation, and publication.
This system provided the client not only with the ability to make frequent plan changes but the ability to drive those changes through to customized reporting.
A parallel processing approach matched two independent sets of calculations resulting in error rates below 0.001%.
Live Example: Dashboards Designed Around Business Questions
Specialty Pharmacy Performance
How are specialty pharmacies and patient HUB performing?
Where is the team losing on prior authorizations and how are co-payments impacting patient persistence?
What is the typical patient journey?
LIVE - INTERACTIVE
Would you like me to build something like this for your team?
Live Example: Dashboards Designed Around Business Questions
Incentive Compensation Performance
How is performance trending relative to peers?
Which territories are ahead or behind?
How much would sales need to increase to reach a payout threshold?
LIVE - INTERACTIVE
Would you like me to build something like this for your team?
Live Example: Dashboards Designed Around Business Questions
Pharma Sales Team Performance
How is your team performing?
What's driving sales?
How does performance vary across segments?
LIVE - INTERACTIVE
Would you like me to build something like this for your team?
You Want Confidence that comes with Clarity
We give leaders and managers the confidence that comes from having an experienced, behind-the-scenes, go-to partner they can call on to help them answer pressing business questions, prepare for an important presentation, or use data effectively to grow their business.
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